One of the most frequently asked questions is: How do I get more fans to my Facebook page?
1. Provide meaningful content
First of all, the most important thing you can do is provide useful content on your page on a daily basis. The content should reflect the needs of your target audience.
2. Invite friends and acquaintances
This option is often used when you first create a page. So make sure you do so, if you haven’t already.
3. Mention your page in the signature of your email
In any mail program, you have the opportunity to place a signature. This is simple, yet effective. Everyone who opens your email will now have the opportunity to click the link to go directly to your Facebook page.
4. Invite your newsletter subscribers
The target audience of your newsletter is equal to the target audience of your page. Explain what information they will receive on your page, in particular, perhaps they will receive exclusive information and special offers or perhaps run a giveaway for your Facebook followers.
5. Place a ‘like’ box on your website
A ‘Likes’ box shows the latest updates of your page. In addition, visitors to your site will see other fans of the page, including any of their friends. Place the button or box in the sidebar of your site so that it can be seen on every page of your site.
6. Use the social share button and Facebook link in your blog
Use your Facebook link in your blogs, articles and other website content. Also utilize a social button plugin on your website which allows visitors to share your content on Facebook.
7. Run a competition
Run competitions through your Facebook page (make sure you comply with Facebook rules and your country/state rules and regulations)
8. Facebook tag
For example, you may take pictures of your fans during an event. Add these photos to your Facebook page and ask people to tag themselves.
9. Invite experts for a Facebook chat
Social Media Examiner does this regularly. They invite an expert to answer questions
Celebrate your fans, thank them and perhaps run competitons for ‘Fan of the Week’.
10. Use video
Video is HOT right now, so be excited and get started on using video content on your Facebook page, whether it is your own content or sharing others videos.